Case · Visual identity

R&L Clean House

Professional cleaning services

Client

R&L Clean House

Services

Visual identity · Corporate website

Year

2021

Design

Glauco Lucena · Drapo Studio

Steps

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Context

R&L Clean House is a company that will provide professional cleaning services for homes and businesses in the Porto region, Portugal.

Its differentiator is caring for families’ homes with loyalty and professionalism. It aims to renew the cleaning market with modern techniques that will quickly transform residential and commercial cleaning in Portugal.

The R&L Clean House brand is simple and straightforward: a solid brand with custom typography, whose main feature is its geometry, with simple, recognizable shapes.

The brand’s main focus is to be popular and modern at the same time. To achieve that, a representative symbol was created by combining the letters “R” and “L”, the initials of its founding partners’ names, giving rise to an icon that represents cleanliness and shine.

RL Clean House: projeto de identidade visual e comunicação da Manush Studio (imagem 1)

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What we did

We developed visual identity and corporate website.

Deliverables

  • Visual identity
  • Corporate website

Next step

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