Case · Visual identity

Reputation Sports

Sports talent agency

Client

Reputation Sports

Services

Visual identity

Year

2024

Design

Glauco Lucena · Drapo Studio

Steps

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Context

Reputation Sports is a sports talent agency dedicated to the success and overall growth of soccer players and athletes in various sports.

Its expertise goes beyond traditional representation, covering career care, personal interests, continuous training, guidance and the role of family members. The concept behind the Reputation Sports brand is the visual representation of the relentless pursuit of excellence in sports representation.

The essence of the brand is personified in the three fundamental pillars that sustain its reputation, positioning it as a beacon of reliability, integrity and success: Representation, Relationships and Results.

Given the brand’s circumstances, the visual concept is expressed through the letter “R” sculpted as a triangle to represent the triad of values.

The icon, combined with a stylized typeface, represents and positions Reputation Sports and embodies a vision of leadership, trust and absolute commitment to success in sports representation.

Reputation Sports: projeto de identidade visual e comunicação da Manush Studio (imagem 2)

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What we did

We developed visual identity.

Deliverables

  • Visual identity

Next step

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